A Christian men's organization and cottage industry that has seen better days. They seek to mold "Godly men" who fulfill their "Biblical responsibilities" (e.g. love your wife, be the head of the family, raise your kids Right). They held rallies in stadia across the US, before the novelty wore off. Nutshell: ultra-conservative middle-class white xian males (with good intentions) preaching to the converted. If it had to come to this, then these leaders were failures to begin with.