Thick,
medicinal-tasting 70 proof
liqueur that is an established favorite among
frat boys and "
hard rockers" alike. There is an
urban legend surrounding
Jägermeister that its ingredients include some unspecified
opiate. That, and the
umlaut, could account for the
drink's appeal.
Due to its inebriating effects, Jägermeister ("master hunter" in the original German) has been dubbed "liquid valium" and has a reputation for introducing even the hardest drinker to the floor with only a few shots.
Jägermeister is heavily promoted on colleges nationwide in the US by a team of over nine hundred Jägerettes for the frat boys and one hundred Jägerdudes working gay clubs.